fredag 4. oktober 2013

Andre Meloey Christensen - Assignment #2: Will it be adopted?

The Smart Finder
 

How many times have you been in a hurry, but for some reason you cant find either your keys or your wallet when you are about to leave?

It happens to all of us, and usually when you really cant afford it.

With this awesome little gadget you can press a button on the console, and the keychain will make a loud sound.

Problem solved and off to work you go!
 
Relative advantage:

In every household there are different key chains on the keysets so you know which keys are yours.

However this genius little gadget doesn’t just come in four colors, it also has beeping device for easy localization of your keys. It is also possible to mount it to your phone or remote-controller. It`s incredible sensor works up to 30 meters from the source.
 
Complexity:

This innovation is easy to use. It has colors so even your children are able to use it. Mount the gadget to your keychain, and you are ready to go.
 
Compability:

As it can be mounted to almost all surfaces, everybody can find this item useful. The only people who it probably is not suited for are people who are neat.
 
Trialability:

This product can easily be tried/demonstrated for everyone, but not so easy giving away samples, as this is the whole product.
 
Observability:

The purpose of this product is easily observable by others. If you are messy, this product will easily fit your needs.
 
Adaptability:

The purpose of this item is to locate things you have temporarily lost in your house or in your car. It is specialist technology and is designed for one purpose only.
 
Will it be adopted?

This product is very useful and many people are in need of it. However I can`t see the urgent need for it every day, but once in a while when you really are in a hurry and can`t locate your things. It is not an expensive product, and comes as a family package with 4 units.
If I think everyone will adopt this product? No, but the segment for this product are people who are messy and usually late for appointments.


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